The moment came when the managing partner of Sacramento-based Reality Companies, Jake Hendrickson, discovered Prop. 64 Ideally they must have left. “We replied, ‘Time Is Now to get a Truck GPS tracker'”
Hendrickson and his three business partners — a tech entrepreneur, a retired pot fertilizer company manager, and then the former chief of staff of Sacramento Mayor Kevin Johnson — bought a 40-acre property in Yolo County and obtained two one-acre weed cultivation licences.
They had bought a 55,000-sq.-ft. Frito Laid warehouse in West Sacramento and started working with the city to obtain licenses under one roof for sale, production , transportation and cultivation.
The partners thought they should be using much of the warehouse for farming until they found their potential rival getting a huge number of farm licenses and an expert GPS tracker provider. “We’ve decided to think about cultivation right now and switch to production and use GPS tracking service providers,” Hendrickson states.
Hendrickson is adamant on contracting delivery or doing it yourself: “Some of the biggest brands assume they’ll never need us,” he says. “We want them to be the best growers or manufacturers, and we’ll make their products cheaper and more efficient than most retailers can do.”
Vertical on the other hand, from cultivation to production, distribution , and retail, believes in full integration. “Vertical is describing that in a nutshell,” says Vertical’s Milburn. “We own the supply chain Seed-to-Shelf”
Your business needs a Truck GPS tracker
Vertical owns and operates 4 million square feet of indoor and outdoor development supplying 227 retail distribution centers, hiring more than 200 people and located in three states. Vertical’s C-suite spans from catering, retail sales and marketing, e-commerce and financial support, and includes the former NBA star Al Harrington.
Milburn, a Marine veteran with a logistics and industrial context, knows the efficiencies in exporting delivery within existing industries. And despite its rise in wildfires and legal patchwork, he claims that, at least for now, the cannabis business is not one of these.
“We have realized that regulation of inputs is almost as important as control of production,” he notes. “The sooner you own the weed chain, the greater the survival probability.”
Edgro is integrated vertically, but on a smaller scale, (a pseudonym used for its safety). “I’m on the side of the floor,” it says. “I ‘m interested in the selling too. I’m the connection from farms we know to the community.
Edgro has an stake in a 40-acre Emerald Triangle estate as well as an indoor “bean” estate in Southern California. He hires a tiny squad of personal vehicles to move produce and cash from producers to his regional dealers who handle the supermarket deliveries with GPS tracking service providers.
While the Bureau of Drug Control (BCC) regulates legal substance manufacturing by the State of California, Edgro does things the old-fashioned way — he’s still in the black market and needs a Truck GPS tracker for his deliveries.